Past Show

SCALE Italia 2024

Florence

·

October 29-30, 2024

2024 SPEAKERS

Italy STR leading voices who joined SCALE Italia 2024

Sabrina Giese

Digital Marketing Manager

Optimal Data Consulting

Bob Garner

Founder & CEO

EnviroRental

Caterina Santuccione

Sales Director

Syspay

Maurizio Bellante

Co-founder

N-Exit

Christophe Salmon

Co-founder & CEO

Revyoos

Pietro Zampino

Business Development

Buytorent

Alessandro Poncini

Solutions Consultant Europe

Pricelabs

Francesco Zorgno

CEO & Co-founder

Cleanbnb

Sergio Lombardi

Founder

Taxbnb

Samuele Baldasseroni

Co-founder

Luxforsale

Alex Husner

CEO & Founder

Directly Alex

Giulia Cibelli

Manager

Italian Homing

Lorenzo Lella

Head of Sales

Octorate

Stefano Todisco

Business Coach

Johnny Malerba

ANNBA

Presidente

Vincenzo Capozzoli

Owner

Boundless Housing

Tim Koninckx

Area Sales manager

Autorank

Michele Krzanowski

Head of Marketing

Etesian

Marco Profita

CEO & Founder

Italian Homing

Flavio Angeletti

Managing Director

Joivy Invest

Antoine Serrurier

President

Cocoonr

Tiziana Babbucci

Marketing Strategist

B2B Production

Alen Méaulle

Art Director

Tara Home Consulting

Rosanna De Francesco

Marketing Manager

Etesian

Alon Goldboim

Founder & CTO

Boom

Audrey Vaysettes

Coutry Manager IT & FR

Keynest

Elyse Adjobi

Founder

Adjital

Oreste Fischetti

Area Sales Director

Avantio

Mark Ribail

Founder & CEO

Qalia

Richard Vaughton

Advisor

Yes Consulting

Emanuele Maria Sacchi

President

Evolution Network

Pietro Vono

Head of Operations

Joivy

Mikaela Hillerstrom

Founder

Taxbnb

Giorgia Deiuri

Owner

AG Innovazione

Valentina Pescerelli

Owner

Le Case di Valentina

Sebastian Malec

Head of Growth

Tedee

Alvise Vigilante

CEO

Etesian

Davide Scarantino

President

Italianway

Luigi Cacciatore

Architect

Guido Foraci

Sales Director

Italianway

Michele Diamantini

CEO

Halldis

Robin Clifford

Sales Director EMEA

Guesty

Federica Petrongari

Co-founder & CEO

Startbnb

Massimo Bernardi

Sales & Development Manager

Full-Price

John An

Founder & CEO

TechTape

Piero Azzariti

CEO

Feeling Italy

Marco Cangemi

Head of Markeing

SCALE Italia

Marcus Räder

CEO & Founder

Hostaway

Noemi Oreglia

Country Lead Spain & Italy

Beyond

Andrea Laghi

Manager

Welcomely

Paola Lazzaretti

Senior Manager B2B Partner Success

VRBO

Marco Nicosia

CEO & Founder

Full Price

Adriano Carà

Web Project Specialist

SCALE Italia

Annie Holcombe

Director of Technical Supply Partnerships USA

Nextpax

Luca Albano

Sales Director

Customer Alliance

Roberta Vercellotti

Partner

VC Partners

Marco Celani

CEO

Italianway

Luca Bove

Founder

Local Strategy

Matteo Mignardi

Co-founder

Startbnb

Chiara Contente

Sales & Business Development

Italianway

Massimo Magni

CEO

Affitti Brevi Italia

Antonio Barbara

CEO

Barbarhouse

Dale Smith

Founder & CEO

Host & Stay

See all past speakers

SCALE Italia 2024 Agenda

Day 1

October 29, 2024

Day 2

October 30, 2024

10:30 - 11:00
Sala purgatorio

Panoramica sugli affitti brevi in Italia a cura di Aigab

Speakers

Marco Celani

CEO

Italianway

11:00 - 11:30
Sala purgatorio

The Path to Purchase: Ddall'ispirazione alla prenotazione: un'analisi dettagliata del percorso del viaggiatore

Speakers

Paola Lazzaretti

Senior Manager B2B Partner Success

VRBO

11:30 - 12:00
Sala purgatorio

Azione e reazione delle istituzioni

Speakers

Johnny Malerba

ANNBA

Presidente

Marco Celani

CEO

Italianway

11:30 - 12:00
sala inferno

How ranking optimisation is the key for scaling your property management

Speakers

Bart Leyts

Founder

Autorank & Otamiser

11:30 - 12:00
sala paradiso

Il Property Management di Lusso

Speakers

Samuele Baldasseroni

Co-founder

Luxforsale

11:30 - 12:00
sala terra

Fare rete sul territorio

Speakers

Vincenzo Capozzoli

Owner

Boundless Housing

12:30 - 13:00
sala purgatorio

Come costruire i contratti di Mandato e Rent-to-rent per i Property Manager e come configurare la fatturazione sulla base dei contratti

Speakers

Sergio Lombardi

Founder

Taxbnb

Mikaela Hillerstrom

Founder

Taxbnb

12:30 - 13:00
sala inferno

From 1 to 4000 units. How to scale and keep quality at the same time?

Speakers

Antoine Serrurier

President

Cocoonr

12:30 - 13:00
SALA PARADISO

Prices Trend

Speakers

Alessandro Poncini

Solutions Consultant Europe

Pricelabs

12:30 - 13:00
sala terra

Corsi online per property manager: Formazione reale o False promesse?

Speakers

Guido Foraci

Sales Director

Italianway

13:00 - 13:30
SALA PURGATORIO

Cosa sta accadendo sui mercati di tutto il mondo e come proteggere il proprio business di fronte a nuovi regolamenti e restrizioni annunciate

Speakers

Marco Celani

CEO

Italianway

13:00 - 13:30
SALA INFERNO

Why are there so many challenges, still?

Speakers

Lorenzo Lella

Head of Sales

Octorate

Oreste Fischetti

Area Sales Director

Avantio

Richard Vaughton

Advisor

Yes Consulting

Marcus Räder

CEO & Founder

Hostaway

13:00 - 13:30
SALA PARADISO

Your sustainability road map, the simple, free and actionable steps to start

Speakers

Mark Ribail

Founder & CEO

Qalia

13:00 - 13:30
sala terra

The importance of events in your revenue strategy: how to detect them and make the most out of them

Speakers

Noemi Oreglia

Country Lead Spain & Italy

Beyond

14:30 - 15:00
sala purgatorio

Come scalare in Italia

Speakers

Francesco Zorgno

CEO & Co-founder

Cleanbnb

14:30 - 15:00
sala inferno

What's the balance? Keeping humanity in hospitality

Speakers

Luca Zambello

CEO

Jurny

Felice Covelli

Co-founder

Cleanbnb

Alon Goldboim

Founder & CTO

Boom

Moderator

Deborah Labi

Founder

Have You Got

14:30 - 15:00
sala paradiso

Driving Your Revenue Performance

Speakers

John An

Founder & CEO

TechTape

14:30 - 15:00
sala terra

Sfide e opportunità della distribuzione online e multicanale nel vacation rental

Speakers

Chiara Contente

Sales & Business Development

Italianway

15:00 - 15:30
sala purgatorio

Vantaggi e Sfide del Finanziamento Collettivo

Speakers

Maurizio Bellante

Co-founder

N-Exit

15:00 - 15:30
sala inferno

Life of a property manager, the journey to one thousand homes and beyond!

Speakers

Robin Clifford

Sales Director EMEA

Guesty

15:00 - 15:30
sala paradiso

Stories, Monies and the Big Fat Mistake

Speakers

Neely Khan

Hospitality Writer & Story Expert

Neely Khan

15:00 - 15:30
sala terra

Beyond Luxury, Property Manager a 5 Stelle - Guida al Firmamento della Gestione Immobiliare di Lusso: Come Eccellere in Ogni Aspetto

Speakers

Sabrina Giese

Digital Marketing Manager

Optimal Data Consulting

15:30 - 16:00
sala purgatorio

L'importanza del marketing per la tua attività

Speakers

Tiziana Babbucci

Marketing Strategist

B2B Production

Marco Cangemi

Head of Markeing

SCALE Italia

Adriano Carà

Web Project Specialist

SCALE Italia

15:30 - 16:00
sala inferno

Property manager alle prese con gli accertamenti dell’Agenzia delle Entrate: esempi concreti di contenziosi in corso e strategie per evitare di compromettere la propria attività

Speakers

Davide Scarantino

President

Italianway

15:30 - 16:00
sala terra

Il Lato Oscuro dei Pagamenti e le Evoluzioni Future del settore tra Smonetizzazione, Intelligenza Artificiale e Crypto

Speakers

Caterina Santuccione

Sales Director

Syspay

16:30 - 17:00
sala inferno

Diversifying Distribution for Vacation Rentals

Speakers

Annie Holcombe

Director of Technical Supply Partnerships USA

Nextpax

16:30 - 17:00
sala paradiso

La scalata da impresa ad azienda: organizzazione, processi e tecnologia

Speakers

Michele Krzanowski

Head of Marketing

Etesian

16:30 - 17:00
sala terra

Non importa quanto è grande il tuo alloggio, ma come lo usi!

Speakers

Massimo Bernardi

Sales & Development Manager

Full-Price

17:00 - 17:30
sala purgatorio

Adattarsi al cambiamento: tendenze e innovazioni nel mercato del Living

Speakers

Federico Galardi

General Manager Italy

Joivy

17:00 - 17:30
sala terra

La roadmap del sentiment degli ospiti: un approccio strategico per aumentare le tue prenotazioni

Speakers

Luca Albano

Sales Director

Customer Alliance

10:00 - 10:30
sala paradiso

Introduzione al mercato real estate in Italia

Speakers

Marco Celani

CEO

Italianway

10:00 - 10:30
sala purgatorio

Sognare in grande da 0 a 3000 immobIli

Speakers

Antonio Barbara

CEO

Barbarhouse

10:00 - 10:30
sala terra

L'avvio di una struttura extra alberghiera come opportunità di rendere un immobile conforme alle norme specifiche

Speakers

Federica Petrongari

Co-founder & CEO

Startbnb

10:30 - 11:00
sala paradiso

Discussione aperta sul mercato attuale

Speakers

Michele Diamantini

CEO

Halldis

Marco Celani

CEO

Italianway

10:30 - 11:00
sala paradiso

Google per le Case Vacanza

Speakers

Luca Bove

Founder

Local Strategy

10:30 - 11:00
sala paradiso

The Right Software Will Keep You Ahead of the Curve

Speakers

Marcus Räder

CEO & Founder

Hostaway

10:30 - 11:00
Sala terra

Home staging: an added value

Speakers

Alen Méaulle

Art Director

Tara Home Consulting

11:00 - 11:30
sala purgatorio

Buytorent, Mercato immobiliare e Case vacanza, il mix perfetto per creare valore

Speakers

Guido Foraci

Sales Director

Italianway

11:00 - 11:30
sala inferno

Ota's are good for your health

Speakers

Richard Vaughton

Advisor

Yes Consulting

11:00 - 11:30
sala paradiso

Da 8 a 100 appartamenti con una rete commerciale solida e gestione operativa efficace

Speakers

Giulia Cibelli

Manager

Italian Homing

11:00 - 11:30
sala terra

La qualità e la gentilezza come vantaggi competitivi

Speakers

Valentina Pescerelli

Owner

Le Case di Valentina

12:00 - 12:30
sala inferno

Quanto è importante lavorare sulle dirette

Speakers

Davide Scarantino

President

Italianway

12:00 - 12:30
sala paradiso

La Phygital Customer Experience: la strada, dal digitale al fisico, verso le 5 stelle

Speakers

Michele Krzanowski

Head of Marketing

Etesian

12:30 - 13:00
sala terra

Shaping your identity through branding

Speakers

Alen Méaulle

Art Director

Tara Home Consulting

Marco Cangemi

Head of Markeing

SCALE Italia

12:30 - 13:00
sala purgatorio

Strategie di investimento immobiliare: un mercato in evoluzione

Speakers

Flavio Angeletti

Managing Director

Joivy Invest

12:30 - 13:00
sala inferno

How to Drive 95% Direct Bookings using The Marketing Flywheel Approach

Speakers

Alex Husner

CEO & Founder

Directly Alex

12:30 - 13:00
sala paradiso

Piano Casa e recupero seminterrati: grandi opportunità per i settori immobiliare e turistico

Speakers

Luigi Cacciatore

Architect

13:00 - 13:30
sala inferno

Meta Ads per la vendita diretta: approccio e strategie

Speakers

Adriano Carà

Web Project Specialist

SCALE Italia

13:00 - 13:30
sala paradiso

Che tempo farà nel Revenue del 2025?

Speakers

Marco Nicosia

CEO & Founder

Full Price

13:00 - 13:30
sala terra

Creare ed investire negli immobili di lusso: un Opportunità senza Confini

Speakers

Sabrina Giese

Digital Marketing Manager

Optimal Data Consulting

14:30 - 15:00
sala inferno

Leveraging Reviews to Scale Your Vacation Rental Business

Speakers

Christophe Salmon

Co-founder & CEO

Revyoos

14:30 - 15:00
sala terra

How sustainability is becoming embedded into short term rentals and how you can respond

Speakers

Bob Garner

Founder & CEO

EnviroRental

15:00 - 15:30
sala purgatorio

Le Aggregazioni nel settore degli Affitti Brevi: come creare valore attraverso le economie di scala

Speakers

Alvise Vigilante

CEO

Etesian

Cristiana Carpini

Country Manager

SCALE Italia

15:00 - 15:30
sala inferno

How Trust Marketing can Triple Your Revenue

Speakers

Neely Khan

Hospitality Writer & Story Expert

Neely Khan

16:00 - 17:00
sala purgatorio

Focus sul mondo degli affitti brevi

Speakers

Roberta Vercellotti

Partner

VC Partners

Marco Celani

CEO

Italianway

16:00 - 16:30
sala inferno

Come fare +50% di prenotazioni senza ota con il proprio sito

Speakers

Antonio Barbara

CEO

Barbarhouse

16:00 - 16:30
sala terra

Differenziarsi per Crescere: Strategie di Unicità nel Settore degli Affitti Brevi

Speakers

Stefano Todisco

Business Coach

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SCALE Italia 2024 Sponsors and Partners

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